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China Paint Network
News: Although the
Coatings
market downturn, but the paint stores are not in the minority, which also makes the paint store more intense competition, paint dealers shout business difficult to do. In paint sales, what reason can consumers stay in the store to generate sales? This is the paint dealers need to think about the problem, many times, consumers choose to buy there is always a reason, even if this reason is far-fetched, paint dealers with new products, promotions, atmosphere to retain customers.
To the new things, people like to see, but the need for franchisees to highlight the new model, in order to better retain consumers, after all, now to promote their new paint shop is too much, dealers in the promotion of new models at the same time pay attention to display methods, pay attention to highlight the image of the new model.
Promotions are now a way for paint stores to attract consumers, but like the new model, almost every store will do some promotional activities, too many activities, consumers may have become numb, paint dealers in the use of promotions to attract consumers when it is best to briefly explain the content of the activities, so as to arouse consumer interest.
Sometimes the atmosphere of making these products popular, often can also attract consumers, such as consumers asked about this product, guide can blurt out "these days XXX has sold several sets, many customers also bought 2 or 3 sets" and so on, will let consumers feel good from the heart, so as to choose to buy.
, sales often need to seize the psychology of consumers, from the psychological point of view of consumers, seize the focus, so that the sales performance of paint stores will certainly not be poor.