echemi logo
Product
  • Product
  • Supplier
  • Inquiry
    Home > Food News > Food Articles > "Local anchors" add energy to poverty alleviation

    "Local anchors" add energy to poverty alleviation

    • Last Update: 2022-09-05
    • Source: Internet
    • Author: User
    Search more information of high quality chemicals, good prices and reliable suppliers, visit www.echemi.com

    "Welcome to my live broadcast room, I'm holding a set of parent-child cloth shoes that both mother and baby can wear.


    Wei Rumeng, who graduated from college this year, is an employee of the Wuyi County E-commerce Office and a "novice" in the live broadcast industry


    The "Master" in Wei Rumeng's mouth is named Lu Shaojun, who is the first batch of e-commerce anchors in Wuyi County, and the brand founder of this handmade Melaleuca shoes


    This incident gave Lu Shaojun a lot of inspiration: old cloth shoes represent tradition and health, and are in line with current consumption trends


    With an idea, Lu Shaojun immediately put it into practice


    In 2018, Wuyi County distributed 1 million yuan of poverty alleviation funds for the cloth shoe industry and built 3 poverty alleviation and employment workshops


    With the continuous development of the cloth shoe industry, Lu Shaojun's sales model is also changing


    "In April this year, the Chunxue peaches we planted faced slow sales.


    After the live broadcast, more than 7,000 catties of spring snow peaches were snapped up, and the economic losses of farmers were minimized


    Today, Lu Shaojun has formed his own team and is engaged in live broadcasting of origin


    As a member of the Political Consultative Conference of Wuyi County, Lu Shaojun recorded the process of bringing goods through live broadcast into an e-commerce farmer's diary, which was posted on the Kuaishou short video platform, and received many likes from netizens


    This article is an English version of an article which is originally in the Chinese language on echemi.com and is provided for information purposes only. This website makes no representation or warranty of any kind, either expressed or implied, as to the accuracy, completeness ownership or reliability of the article or any translations thereof. If you have any concerns or complaints relating to the article, please send an email, providing a detailed description of the concern or complaint, to service@echemi.com. A staff member will contact you within 5 working days. Once verified, infringing content will be removed immediately.

    Contact Us

    The source of this page with content of products and services is from Internet, which doesn't represent ECHEMI's opinion. If you have any queries, please write to service@echemi.com. It will be replied within 5 days.

    Moreover, if you find any instances of plagiarism from the page, please send email to service@echemi.com with relevant evidence.