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2017 Eastman Ventures shares (hereinafter referred to as "Creative Shares") performance hit a new high, 2018 is the brand strategy year of Genesis shares, what strategy will it adopt to deal with the current "war situation"? What kind of surprise will it bring to the world? On March 21, the reporter went to the 2018 China (Shanghai) Construction Expo site to interview CIELOBLU Kilubo (China) COO He Maobo, about all the actions of The Win shares in 2018, and listen to him in detail.
Isman Ventures co-owned COO He Maobo
Eastman arrived in Shanghai early, for this industry feast has been prepared for a long time. In this industry chain of enterprises gathered at the event, CIELOBLU Kilubo's artistic style is
china
. But what's the point of exhibiting? He always told reporters, "Shanghai Jianbo will be the first stop of the 2018 CIELOBLU Kilubo brand expansion, to participate in the exhibition is for the training of soldiers, the second is to promote the brand, the third is to carry out investment!" According to He, Isman and Shanghai Construction Expo "to provide a holistic solution for the architectural decoration industry" concept, in the future development, Eastman will pay more attention to the full range of customer tracking services, while continuing to deepen cooperation with foreign companies, more from Italy's excellent paint products and home culture to China.
in January 2018, Eastman entered into a partnership with the Italian P.V. COLOR Group, vowing to make CIELOBLU Kiluber's original imported latex paint and art coatings a leader in china's paint market. He said, "In 2018 CIELOBLU Kilubo will build 7 provincial operations centers and 50 regional operators in the country, the company will select strong, thoughtful dealers in various regions of the country to create a model market, in the process of building the company will fully provide human and material support, and then to model market-based, CIELOBOBB flag inserted throughout China's large and small towns, deep into the masses to convey Italian art style."
among the products brought to the exhibition, CIELOBLU Kiluber's three series of Roman Love Art Paint, Casanova Art Paint and Milan Impression Art Paint won the first place, attracting a large number of visitors and onlookers. He always said that these three series of products are CIELOBLU Base Luber's market development technology, can fully meet market demand. In 2018, Eastman will launch an offensive against the decorative paint market, and comprehensively promote the CIELOBLU Kiluber, Eastman water paint, King paint brand synchronous development strategy, so that dealers have more confidence in the company, the brand more dynamic.
interview with Isman Homobo: 2018 will adjust the architecture, what does Eastman want to do?
only deep-ploughed coating services, can obtain market profits. In the face of the difficult problem of art coating that plagues the development of enterprises, He always stressed, "The future only selling materials is not sustainable!" Construction will be a great weapon to promote the development of enterprises. "From the long-term development of the entire art coating, the future of the entire home wear industry is to hardcry-based, Isman's aim is through the art paint entry point, the network construction capacity to shape up, and then with hardcry, workwear and other upstream real estate developers to cooperate to achieve coating integration!"
He always admitted to reporters, in order to help dealers to build the word-of-mouth market more quickly, 2018 CIELOBLU Kilubo (China) will enhance the support of dealers, and through the seven major operating centers of regular guidance and training, the system to enhance the dealer's professional knowledge and comprehensive skills, improve the level of end-service dealers around.
At present, CIELOBLU Kilubo (China) in Shunde, Guangdong, the establishment of the Modern Milan Training Institute mainly for the national dealer training and learning, and then will set up a provincial secondary training center, and gradually promote the establishment of regional operators, the establishment of a three-level training system, the formation of headquarters and local coating technology rapidly improve the trend to ensure that the construction of more professional and efficient, truly improve service capacity, to achieve the end-consumer satisfaction improvement, and ultimately achieve market-leading goals. On March 10, the first students of the "Modern Milan" Art Institute of CIELOBLU Kiruber, Italy, have completed their studies and will represent CIELOBLU Kiluber to the market service terminal customers.
interview with Isman Hemaobo: 2018 will adjust the architecture, what does Eastman want to do?
looking ahead to 2018, He said: "CIELUBLU Kilubo brand will be driven by points to spread the national market, south China, central China, east China and Beijing, Tianjin as the center of the regional market is the development of the top priority!" "In 2018, 7-10 provincial operations centers will be established, regional operators will be increased to 50-80, and efforts will be made to build a team with professional construction capabilities. At present, the provincial operations center has customer reserves in docking, shareholder customers have also begun to establish the corresponding operation center, on this basis, the company's investment and sales team will be able to promote market expansion very quickly.
In addition, Eastman Ventures will make architectural adjustments in 2018 as planned: the establishment of a coating integration division, the addition of waterproof accessories professional departments and the introduction of professionals, through product systems to support the end of the coating integration, to promote the strategic development of the entire company. Facing the future, Eastman is ready to go!
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