Industry | PPG, Akzo Nobel and other coating companies interpret the US$20 billion exterior wall architectural coatings market

According to a study by Adroit Market Research, the global exterior wall architectural coatings market size was US$20.
92 billion in 2017 and is expected to exceed US$29 billion by 2025.
This can be attributed to the increased demand for paints and coatings in the construction industry.
The construction industry accounts for most of the demand for coatings, paints and varnishes.
According to Adroit, healthy growth in residential construction spending will drive demand for architectural coatings, especially in developing countries.
Paul Fagley, Global Financial Director of PP G Architectural Coatings, said: “In PPG’s architectural coatings business, the Comex business has performed well and continues to grow.
So far, it has added nearly 100 franchise points.
Driven by higher prices, construction The organic sales of the coatings EMEA business continued to grow.
Sales volume declined slightly, and the situation varies from country to country.
Overall, due to normal seasonal patterns, net sales in the fourth quarter are expected to decline sequentially, and are similar to the previous year’s quarter.
Compared with the United States, the delivery day will be reduced by one day.
As the uncertainty surrounding the Brexit process continues to increase, the trend of industrial demand in the UK will continue to be closely monitored.
” He continued: “Total sales of architectural coatings in the Americas and Asia Pacific Sales of organic coatings in all major sub-regions increased slightly, and coating prices in all sub-regions achieved steady growth, but this was partially offset by the decline in sales.
The same-store sales of stores owned by companies in the United States and Canada were lower, of which Including more difficult effects, because the growth rate in the same period last year was a high single-digit percentage.
" Akzo Nobel said that due to the disadvantages of insufficient confidence in residential and commercial buildings and the impact of recent local events in the North American agriculture and agricultural sectors, the construction The growth momentum of the coatings sector is expected to slow down.
The driving factors of the market include sustainability, performance and protection.
Sustainability is increasingly becoming an important decision-making factor for architects and experts around the world.
Akzo Nobel provides sustainable solutions for construction projects in the field of powder coatings and liquid coatings.
"Int erPon powder coatings are an ideal sustainable choice for architectural metal products," said Daniela Vlad, Managing Director of Akzo Nobel Powder Coatings.
Powder coatings usually represent a single-coat solution that improves its leading process efficiency.
Powder coatings are depleted Very low, because oversprayed products can be recycled.
In addition, powder coatings contain no VOC, which makes it a more sustainable alternative to liquid coatings.
AkzoNobel is the first architectural powder coating (Interpon D1000, D2000 and D3000) has obtained the "Environmental Product Declaration" ( EPD ) global powder coating supplier.
The International Environmental Protection Agency system reveals the environmental performance of the product throughout the life cycle.
" "TRINAR ULTRA is our high-performance and sustainable spray product series, It is unparalleled in terms of heat resistance, ultraviolet radiation and environmental aging.
" said Simon Parker, Managing Director of Akzo Nobel Industrial Coatings.
"Its high performance means that less time is required to replace or repair panels; it also means that the service life of the exterior wall is increased, which directly reduces the impact on the environment.
"The most important thing is its volatility.
There are also fewer organic compounds, which makes it the most environmentally friendly product in its class, and has the same outstanding performance as the TRINAR brand," he continued.
"In North America, most painters spraying high-performance coatings use fully enclosed The paint production line is equipped with a thermal oxidizer to capture and recover the VOC emitted from the paint with an efficiency of about 98%.
This equipment enables the coater to spray high-performance liquid coatings in a very environmentally friendly way.
" Vlad said that building coders are paying more and more attention to powder coatings as a powerful alternative to more traditional coating types (such as liquid coatings and anodizing).
Vlad noted: "Our Interpon D powder coatings provide high-performance options that can be Through performance guarantee and industry certification to protect the building design for up to 30 years.
For example, ultra-durable powder coatings are the most weather-resistant coatings currently available.
They are combined with liquid polyvinylidene fluoride ( PVDF).
) The chemical composition of the coating is similar, which can meet the most stringent coating standards-AAMA2605 in the United States, and Qualcoat 3 in other parts of the world.
" The performance of exterior wall architectural coatings is a key feature that architects and experts are looking for to ensure the lasting impact of their architectural design.
"Our TRINAR coating ensures excellent heat resistance, chemical resistance and UV resistance, and shows excellent Weather resistance, fading resistance, cracking resistance, and chalking resistance increase the service life of the coated product and reduce the impact on the environment," Parker said.
"All TRINAR systems meet or exceed the requirements of AAMA2605.
AAMA2605 is the most recognized window coating specification in the world.
" LEED and green coatings.
With the continued focus on sustainability, users of exterior coatings for private and commercial buildings are looking for products that meet green building codes, such as the LEED (Leadership in Energy and Environmental Design) standard, which is the most used in the world.
Extensive green building rating system.
Jenny Burroughs, deputy director of product marketing at PPG, said: “In today's highly competitive situation, it is very important to provide and use products with low volatile organic compounds because the environmental movement will continue.
Green practices have a permanent place in the commercial landscape.
We see that professional painters and DIYers are increasingly using low-VOC and zero-VOC products in residential spaces.
"For more than a century, environmental management has been driving the development of PPG.
"In the past ten years, strategic adjustments have allowed our product portfolio to focus almost entirely on paints and coatings, allowing us to adopt a coordinated discipline Products and processes with sustainable advantages provide our customers with environmental and other sustainable benefits," Burroughs said.
"Our coatings, materials and technologies reduce corrosion and extend the life of our customers' products.
We also use our products to help customers reduce energy consumption and emissions, protect employees, and minimize waste and water consumption.
" PPG’s OLYM PIThe lightweight bag packaging and super concentrated formula of C SmartGuard multi-surface water repellent is one of the advancements.
Burroughs said: "It has the triple effect of sustainable development-reducing energy consumption, resource use and waste.
Compared with traditional stains, we expect this product will reduce fuel consumption by 4.
25%, reduce pallet tree consumption by 3.
92% and 13 miles.
(21 kilometers) stretch packaging used.
The sealed packaging won the 2018 R&D 100 award in the machinery equipment/material category.
” PPG also plans to revise 273 PPG coatings sold by a large home decoration retailer by December 2019 product.
All products will comply with the volatile organic compound limit of the South Coast Air Quality Management Zone, which is considered to be the most stringent limit in the world, and interior wall coatings will be subject to indoor air quality assessment.
Rinske van Heiningen, Akzo Nobel’s Director of Sustainability, said: “From a sustainable development perspective, we recognize that cities and buildings offer great potential for the transition to a carbon- neutral economy.
We are developing to help create more Green building products and technologies are industry leaders.
Most of our products are used in the construction and infrastructure sectors.
This means that we can play a vital role in making cities and communities more sustainable.
" Akzo Nobel's architectural powder coating series Interpon D provides sustainable architectural solutions.
Vlad said: "A specific example that contributes to the green building movement is our Interpon D2525 Eco coating.
This is a heat-reflective technology coating that reflects sunlight from the outside of the building and helps keep the building cool.
, thereby reducing the cooling-related energy demand.
" Akzo Nobel is the TRINAR aluminum profile extrusion field's premier architectural finishes.
Parker said: "Our high-performance spraying series TRINAR ULTRA is the only sustainable product in our spraying series.
Its volatile organic compound content is greatly reduced without affecting performance or aesthetics.
TRINAR coatings can also be used in our COOL CHEMISTRY series.
, Which contains infrared reflective pigments .
This pigmentation increases the reflectivity of the sun and reduces the energy costs associated with cooling, especially when combined with cool metal roofs, blinds and sunscreen.
" van Heiningen added: "We provide a variety of products that can help improve the energy efficiency of buildings.
A good example is Interpon D2525 ECO, which is a reliable powder coating technology for green buildings.
It contains a reflective pigment that can Moving infrared light (and the heat of the sun) away from any substrate it covers helps to reduce the urban heat island effect.
Its unparalleled performance and durability also help to significantly increase the life cycle of the building.
He added: "Another generation The most influential product is our Dulux Weathershield series of exterior wall coatings.
It was upgraded in 2017 and after years of careful research, it uses our revolutionary Ke ep Cool technology.
This means that in addition to providing ultimate protection on the outside, it can also make the internal temperature 5°C cooler.
It does this by making UV rays deflection 85% higher than other traditional exterior wall coatings.
" Green buildings that benefit from Akzo Nobel's sustainable products include 30 Hudson Yards in New York, USA; Shanghai Tower, China; Royal Children's Hospital in Melbourne, Australia; Gardens by the Bay in Singapore; Solar Energy Innovation Center in Dubai; and Akzo Nobel Center in Amsterdam, the Netherlands.
Color trends Although sustainability and performance are the most important when choosing exterior paints, color and effect are equally important.
Akzo Nobel reports that it prides itself on its comprehensive color research and expertise.
The company’s design and color Experts use this trend to produce colors and topcoats that meet the needs of customers in all their markets.
Akzo Nobel's best color of the year-cardamom green, faint green-has a place in all four of the company's Colporteurs 2020 palettes: the care palette, the game palette, the meaning palette, and the creative palette.
"This year's trend study was used to create a corresponding powder coating palette for architectural coatings," Vlad said: "In this way, we can provide our customers with carefully planned and trend-oriented colors.
Trend insight is also for our Futura series of products.
Continuous periodic updates have laid the foundation.
In order to make the cardamom green atmosphere suitable for powder coatings, we chose Silver Star as the interior and Gris 250 Sable as the exterior.
" Parker said, exterior architectural coatings tend to be matte finishes , Bright metal and special textures (such as frost or wrinkles) development trend.
Parker said: "Akzo Nobel's TRINAR high-performance spray coatings provide a variety of special colors and textures for aluminum profiles in the construction market.
In addition, our Expressions metal printing system allows our customers in the construction industry to print patterns on Use texture to increase the depth and size of its appearance.
" PPG Senior Color Marketing Manager Dee Schlotter said: "Compared with the past few years, the colors have become brighter, but the tone is still balanced with some soft tones.
In the next In the next year, earth colors such as saffron and turmeric will be prominently displayed.
These tones are very suitable for popular colors in the backyard or front door, and can provide a rich and eye-catching appearance.
Warm oranges and yellows also appear in various textiles, In furniture and home decoration items, these colors are perfectly matched with cobalt and navy blue to create a bold and lively space.
" Schlotter believes that as consumers experience digital overload, the demand for real-life connections continues to grow.
She added: “We are beginning to see blue bubbles rise to the surface to help fill in the gaps, because blue conveys trust and stability.
PPG Paint’s 2020 color of the year, Chinese porcelain is a shade of orchid blue.
It can inject sedation, reduce anxiety and promote sleep.
"This soothing blue gives people a sense of slowness, encourages consumers to practice mindfulness and be more lively in life, while also providing a spirit of hope-this is a precious commodity in a restless world.
" New product PPG: • PPG recently launched three new enhanced coatings and a new brand product in the PPG product lineup.
The newly formulated PPG P ER MANIZER is a 100% acrylic exterior paint with excellent durability and can be used at temperatures as low as 35°F, helping to extend the painting season.
The product can be prevented from cracking and peeling in the house.
Compared with traditional double-coated products, it can save professionals' time and money.
Certain colors, drastic color changes or porous surfaces may require more than one layer of paint to obtain a uniform finish.
•Now providing VOC<50 g/L formula, while retaining its original advantages, PPG ADVANTAGE 900 is a high-quality interior and exterior wall coating, designed for decoration, doors and other architectural, public and residential surfaces.
• In order to reduce complexity and redundancy, PPG's newly developed GLYPTEX internal alkyd formula combines the functions of our top alkyd product series and reduces them to a high-quality internal alkyd enamel paint.
The product is very suitable for properly treated and primed wood, metal, plaster, concrete, masonry and wall panels, can withstand repeated cleaning requirements and prevent chipping, thus saving time and money.
• PPG PERFORMANCE FLAT interior wall latex paint is officially called BUILDER PERFORMANCE.
It is an economical solution, suitable for large-scale projects that require high hiding power products and good repair effects when spraying, brushing and/or roller coating are required.
.
It can self-absorb drywall and can meet the needs of painters, construction contractors and construction managers.
Akzo Nobel:•Interpon D Structure Flex: Customers who use architectural powder coatings usually have to choose between super durable or flexible products.
Now, thanks to Akzo Nobel, they can have both.
Interpon D2525 Structura Flex is the first and only powder coating that combines the weather resistance of an ultra-durable coating with the mechanical performance advantages of a standard durability system.
Prior to this innovation, the higher the durability of the coating, the lower the flexibility.
This means that if the metal is pre-coated and then bent or shaped, the standard durable powder coating is usually used because it will provide higher flexibility (prevent cracking).
Professionals and architects are increasingly moving towards superior durability.
The company has developed a pioneering solution that sets new standards in the market.
•Interpon D X-Pro: Interpon D X-Pro is an innovative new anti-scratch powder coating suitable for the construction market.
To meet customer needs, AkzoNobel has added this highly sought-after feature to its architectural powder coatings series, including standard durability Interpon D1036 and ultra-durability Interpon D2525.
The durability of Interpon D is well known, and it is now possible to add anti-scratch solutions to the mixture.
Products coated with Interpon D X-Pro are also less prone to wear during handling and transportation, thus minimizing the need for on-site touch-ups.
• Expressions metal printing system: Akzo Nobel’s revolutionary Expressions metal printing system adds depth, size and texture to metal surfaces by using advanced paint printing patterns.
The Expressions system enables manufacturers to combine the durability of metal with many attractive visual effects, including the beauty of wood and even creative fantasy prints.
This technology can be used in conjunction with the company’s industry-leading metal coating products, such as CERAM-A-STAR (a silicone modified polyester coating known for durability, consistency and color stability) and Polydure (a high Quality polyester coating system).
Expressions enable customers to express as they need.
• Chromium-free primer: The next major step in the growing global construction industry will be the shift to chromium-free primers.
Akzo Nobel is the first to transition the market to a chromium-free future.
This innovative chromium-free primer series is specially formulated with anti-corrosion pigments to provide long-term protection and meet the needs of the construction product market for coating applications and corrosion protection.
The test results show that the performance of the chromate-free primer is equivalent to that of the chromate primer.
By choosing products that do not contain Cr-6, Akzo Nobel customers can prepare for a chromium-free future, which is an important step in making the industry and the world safer and more sustainable.