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A few days ago, iiMedia Research released the "2022-2023 China Condiment Industry Business Insights and Development Potential Research Report"
There is still room for development in the industrial upgrading market
The epidemic has shifted catering consumption from eating out to home cooking scenes, which has increased the demand for condiments at the C-end.
In terms of the number of condiment companies, from 2014 to 2020, the number of condiment companies increased year by year, from 18,982 registered in 2014 to 90,991 registered in 2020
The single-flavor condiment sub-industry developed steadily.
In recent years, the compound condiment industry has developed rapidly, with a market size of 158.
In terms of consumption patterns, over 80% of consumers tend to buy condiments online, and 80.
In the user survey, 77.
Seeking to break through the brand to develop a growth track
The report analyzes the development trend of China's condiment industry from 2022 to 2023
New models such as pre-made dishes have become new growth points, and the condiment industry has also been hit by the epidemic to a certain extent
The top brands are more recognized, but they face new growth bottlenecks.
To adapt to new consumer groups, enterprises deploy online channels.
Health concept leads consumption upgrade Consumers are most concerned about product quality, brand image and product health when purchasing condiments
(Source: iiMedia Research Consulting)
"China Food News" (version 04 on June 23, 2022)
(Editor-in-charge: Gao Jiaodi)