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    Home > Food News > Food Articles > In 2021, Chilean salmon sales will drop by 10,000 tons, and the Chinese salmon sales alliance will be disintegrated!

    In 2021, Chilean salmon sales will drop by 10,000 tons, and the Chinese salmon sales alliance will be disintegrated!

    • Last Update: 2021-12-25
    • Source: Internet
    • Author: User
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    According to NWC CEO Nicolas Terrazas, two Chilean salmon farming companies have left the NWC sales alliance in China
    .
    NWC by Australis Seafoods, Salmones Blumar, Salmones Camanchaca, Yadran and Marine Farm were established in 2013 and have since consolidated “as one of the leading salmon companies in the Chinese market”, it claims
    .
     
    But in April 2020, Salmones Camanchaca left NWC to focus on his distribution business in China
    .
    Australis was acquired by China Agriculture Jiawo in 2018 and left NWC in 2019, and also went its own way
    .
     
    Terrazas said that Yadran and Marine Farm have also left due to declining sales in China
    .
    In his speech at the China Salmon Industry Development Summit, he said that the shrinking sales in China prevented Yadran and Marine Farm from maintaining business there
    .
     
    “In general, compared with 2020, Chile’s market performance this year is better and healthier.
    2020 is a bad and difficult year for the industry.

    The recovery of the situation in 2021 will be for Chilean producers.
    It's been a more positive year," Terrazas said
    .
     
      "Unfortunately, in China, we still have not recovered to a satisfactory level, especially Chilean salmon products
    .
    In fact, both fresh and frozen salmon products have been affected.
    Compared with 2020, there will be a decrease in 2021.

    "He said that for fresh salmon, Chilean producers have been very challenging because China's current customs system means serious delays
    .
     
      "As long as the restrictions are not over, Chile is at a disadvantage compared to other production areas close to China," Terrazas said
    .
    He added that starting from the second half of 2020, the consumption of frozen salmon will be affected because consumers are “a bit afraid to consume these products”
    .
    "The market share has declined since then, which has had a major impact on frozen salmon
    .
    "
     
      About 14,000 tons of frozen salmon are shipped from Chile to China each year
    .
    However, he said that 2021 production has fallen to 2,000-3,000 tons
    .
    “Since August or September 2021, most Chilean exporters have not sold frozen salmon to China
    .
    ” “Sales in the first eight months were actually very low,” he added
    .
     
      Before 2020, China accounted for 10% of Chile's total exports
    .
    He said that by 2021, this percentage will drop to 3-4%, so it no longer makes sense for small salmon producers to set up sales offices in Asian countries
    .
    "This is why the two small producers in our group are leaving
    .
    "
     
      "On the other hand, Blumar will continue to develop in China
    .
    We expect the market to recover in the long term
    .
    We keep our office in Shanghai to get closer to our customers
    .
    "
     
      SalmoDaniel Mo, Sales and Marketing Director, nes BlumarAccording to ntoya, Chilean salmon exports to China fell 37% year-on-year in 2020, and a further 64% drop in 2021.
    “This is the main reason why Yadran and Marine Farm decided not to continue the project [NWC]
    .
    ” He said
    .
    "However, Blumar has decided to continue its business and office in Shanghai, which will be renamed Blumar Asia and will continue to be managed by the current CEO Nicolas Terrazas," he added
    .
     
      In addition, Terrazas also revealed that in order to maintain NWC sales, the joint venture will also open up sales to the entire Asian region
    .
    This will include Japan, South Korea and Southeast Asia
    .
    "This will bring us enough sales to keep the office open
    .
    We hope that China will be better in 2022 because we will continue our chilled and frozen salmon business
    .
    "
    Salmon farming China
     
      But in April 2020, Salmones Camanchaca left NWC to focus on his distribution business in China
    .
    Australis was acquired by China Agriculture Jiawo in 2018 and left NWC in 2019, and also went its own way
    .
     
      Terrazas said that Yadran and Marine Farm have also left due to declining sales in China
    .
    In his speech at the China Salmon Industry Development Summit, he said that the shrinking sales in China prevented Yadran and Marine Farm from maintaining business there
    .
     
      “In general, compared with 2020, Chile’s market performance this year is better and healthier.
    2020 is a bad and difficult year for the industry.

    The recovery of the situation in 2021 will be for Chilean producers.
    It's been a more positive year," Terrazas said
    .
     
      "Unfortunately, in China, we still have not recovered to a satisfactory level, especially Chilean salmon products
    .
    In fact, both fresh and frozen salmon products have been affected.
    Compared with 2020, there will be a decrease in 2021.

    "He said that for fresh salmon, Chilean producers have been very challenging because China's current customs system means serious delays
    .
    salmon
     
      "As long as the restrictions are not over, Chile is at a disadvantage compared to other production areas close to China," Terrazas said
    .
    He added that starting from the second half of 2020, the consumption of frozen salmon will be affected because consumers are “a bit afraid to consume these products”
    .
    "The market share has declined since then, which has had a major impact on frozen salmon
    .
    "
     
      About 14,000 tons of frozen salmon are shipped from Chile to China each year
    .
    However, he said that 2021 production has fallen to 2,000-3,000 tons
    .
    “Since August or September 2021, most Chilean exporters have not sold frozen salmon to China
    .
    ” “Sales in the first eight months were actually very low,” he added
    .
     
      Before 2020, China accounted for 10% of Chile's total exports
    .
    He said that by 2021, this percentage will drop to 3-4%, so it no longer makes sense for small salmon producers to set up sales offices in Asian countries
    .
    "This is why the two small producers in our group are leaving
    .
    "
     
      "On the other hand, Blumar will continue to develop in China
    .
    We expect the market to recover in the long term
    .
    We keep our office in Shanghai to get closer to our customers
    .
    "
     
      SalmoDaniel Mo, Sales and Marketing Director, nes BlumarAccording to ntoya, Chilean salmon exports to China fell 37% year-on-year in 2020, and a further 64% drop in 2021.
    “This is the main reason why Yadran and Marine Farm decided not to continue the project [NWC]
    .
    ” He said
    .
    "However, Blumar has decided to continue its business and office in Shanghai, which will be renamed Blumar Asia and will continue to be managed by the current CEO Nicolas Terrazas," he added
    .
     
      In addition, Terrazas also revealed that in order to maintain NWC sales, the joint venture will also open up sales to the entire Asian region
    .
    This will include Japan, South Korea and Southeast Asia
    .
    "This will bring us enough sales to keep the office open
    .
    We hope that China will be better in 2022 because we will continue our chilled and frozen salmon business
    .
    "
    This article is an English version of an article which is originally in the Chinese language on echemi.com and is provided for information purposes only. This website makes no representation or warranty of any kind, either expressed or implied, as to the accuracy, completeness ownership or reliability of the article or any translations thereof. If you have any concerns or complaints relating to the article, please send an email, providing a detailed description of the concern or complaint, to service@echemi.com. A staff member will contact you within 5 working days. Once verified, infringing content will be removed immediately.

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