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Since the birth of WeChat, almost every version of the update has brought us different surprises.
The upcoming WeChat 5.
5 is rumored to launch card packs and micro video functions, which once again triggered a series of comments and conjectures.
How much hope Tencent has placed on WeChat, according to Ma Huateng's words: WeChat's internationalization or failure, anyway, Tencent has this opportunity in this life.
Of course, Zhang Xiaolong and his team have lived up to expectations.
In more than three years, they have accumulated 600 million users worldwide, created nearly 6 million WeChat official accounts, and a must-have Big Mac app for everyone.
So what has WeChat created in the past, and how many possibilities it has never thought of.
WeChat has changed our way of life
"WeChat, a way of life" is a sentence written on the homepage of WeChat since its inception.
With the development of the mobile Internet, WeChat has continued to realize this dream.
WeChat has allowed many people to develop the habit of talking to the microphone while pressing the screen with one hand.
Many people shake it day and night.
Many people are willing to throw their thoughts into a drifting bottle and talk to them.
Start posting photos in the circle of friends, many people have developed the habit of scanning QR codes, many people have started to subscribe to the official account, many people are madly grabbing red envelopes in the group, and many people have begun to use WeChat to shop.
WeChat has allowed some people to shook their heads every day to cool down friends around them, some use shaking to pick up girls and even prostitution, some use strange friends to start cheating, some start a sales business in the circle of friends, some At the beginning of the QR code, some people started to use the official account to send advertisements for marketing, some people began to spread bad information in the group, and some people started the idea of using third-party sales platforms to sell fakes.
In any case, WeChat has changed our lives, and while providing convenience, it has also caused some negative effects.
Tencent has created a toy for us that everyone thinks is fun.
When we have a strong sense of dependence on this toy, it will naturally become Tencent's gold-sucking artifact.
WeChat has become the universal portal of the mobile Internet
WeChat said it was "the first ferry ticket in the era of mobile internet".
Tencent cherished this ferry ticket even more.
The user base is getting larger and more features, and the stories that WeChat can tell are gradually enriched.
WeChat It has gradually become the universal entrance to the mobile Internet.
The public platform can be said to be the biggest innovation of WeChat.
On the one hand, it makes WeChat stand out from competitors, and on the other hand, it makes WeChat the center of self-media and provides WeChat with an excellent function expansion platform.
Weibo has created We Media, and the WeChat public platform has created We Media, and provides more possibilities for We Media’s profitability.
From this perspective, WeChat is an entrance to We Media.
After the public platform differentiates between service accounts and subscription accounts, many companies have adopted the WeChat public platform as their own micro portal, and WeChat has become an entry point for enterprise service users.
Smart devices have gradually emerged, and WeChat opened the function of binding smart hardware to public accounts in a timely manner.
Based on the strong popularity of WeChat, many developers do not want to miss the WeChat platform, and WeChat has naturally become the entrance to smart hardware.
After the expansion of the number of WeChat users, Tencent's idea of connecting everything began to be reflected on WeChat.
The WeChat open platform opened WeChat sharing and WeChat login permissions for developers.
The intelligent interface of voice and image gave developers more imagination.
.
Ever since WeChat has become a KPI portal for developers.
In the social age, the concept of social e-commerce has emerged.
As one of the world’s largest social tools, WeChat certainly refuses to let go of the cake of e-commerce.
With the birth of WeChat store, Dianping and JD.
com, WeChat e-commerce In a short period of time, it tends to be perfected, and WeChat once again assumes the entrance of e-commerce.
If there is an e-commerce company, there must be payment.
The function of WeChat payment was developed in version 5.
0.
With the decline of several later versions, the payment function is gradually improved.
In addition to shopping in WeChat, you can use WeChat payment.
In some third parties WeChat Pay on the platform has also begun to support, such as Meituan and JD.
com.
Although there is still a certain gap with Alipay, WeChat has become one of the entry points for mobile payment denial.
Many people believe that WeChat may have more advantages in offline payments.
At the same time, WeChat has also become an important portal for Tencent games.
According to CNNIC’s 2013 China Mobile Game User Survey Report, among mobile game users aged 1 year or younger, 40.
5% have never played before playing games on WeChat.
Over other mobile games.
Games are one of Tencent's main sources of income, and WeChat plays an indispensable role in the promotion of Tencent's mobile games.
What are the possibilities for the growth of the Big Mac?
It is said that the micro video and card package functions have been added to the 5.
5 version of the update.
Micro video will allow users to post a micro video while chatting, and can share the micro video to the circle of friends.
Perhaps this is an alternative to micro video.
Yeah, but the traffic party wants to save some snacks.
The function of WeChat card package is actually to provide merchants with easier-to-use electronic coupons to facilitate communication and interaction between merchants and users.
The rumored WeChat POS device will help the rapid accumulation and elimination of cards and coupons, and at the same time is an important step in WeChat's deployment of offline payments.
The update of version 5.
5 this time will basically complete the O2O closed loop, further enhancing the monetization capability of WeChat.
In addition, what other aspects of WeChat are worthy of our imagination? I rely on my own judgment to make a guess with everyone.
First of all, on the public platform, WeChat has not yet opened the comment function after publishing the number of readings.
The small-scale promotion of multi-customer service on the official account has made it possible for WeChat to replace corporate QQ.
The edit box function of WeChat graphic messages has always been scarce, and Tencent can provide more editing functions through a fee.
Compared with the Baidu Direct Number, whether WeChat will provide similar services to merchants is unpredictable.
Secondly, WeChat payment still has a lot of room for imagination, and there are many ways to cooperate with WeChat and various merchants in offline payment.
There are still many things worth exploring for the functions of WeChat itself.
For example, it is hard to say whether the functions of the micro community will be absorbed by WeChat.
Its functions similar to Baidu Tieba may be better interpreted by WeChat.
Of course, the one who knows WeChat best is the WeChat development team, and I believe they can find better inspiration from it.
But we have to admit that the "bloated" WeChat has made some low-end Android phones overwhelmed for now.
With the further development of WeChat, there are low-end phones with no parameters or a bottleneck in the popularity of WeChat.
For most people, the continuous update of WeChat makes this chat tool more fun and practical, and the versatile WeChat will surely create more possibilities.
However, the prosperity must decline.
A WeChat does a lot of APP things, and the reluctance alone does not conform to the design principles of the product.
In ancient wars, if the front line is too long, it is easy to cut off the supply.
For Internet products, large and complete are destined to have fewer characteristics.
Whether the "inclusive of all rivers" WeChat will become mediocre and even gradually decline, it depends on how WeChat will go in the future.
.
Guangxi Ba Ba Network Technology Co.
, Ltd.
was established in June 2014.
The founder of the company has extensive experience in the design and development of hundreds of websites.
The company’s main business is enterprise/industry website construction, software development, mobile website, WeChat application, micro official website, and micro mall development.
Origin Show.
com is our company’s flagship product.
It has been opened to more than 80 counties and cities in the district.
Station, comprehensive coverage of Guangxi.
Join Chuan Xiu.
com, combine the website with WeChat, easily access the mobile Internet, and control the first business opportunity from time to time.
Since the birth of WeChat, almost every version of the update has brought us different surprises.
The upcoming WeChat 5.
5 is rumored to launch card packs and micro video functions, which once again triggered a series of comments and conjectures.
How much hope Tencent has placed on WeChat, according to Ma Huateng's words: WeChat's internationalization or failure, anyway, Tencent has this opportunity in this life.
Of course, Zhang Xiaolong and his team have lived up to expectations.
In more than three years, they have accumulated 600 million users worldwide, created nearly 6 million WeChat official accounts, and a must-have Big Mac app for everyone.
So what has WeChat created in the past, and how many possibilities it has never thought of.
WeChat has changed our way of life
WeChat has changed our way of life"WeChat, a way of life" is a sentence written on the homepage of WeChat since its inception.
With the development of the mobile Internet, WeChat has continued to realize this dream.
WeChat has allowed many people to develop the habit of talking to the microphone while pressing the screen with one hand.
Many people shake it day and night.
Many people are willing to throw their thoughts into a drifting bottle and talk to them.
Start posting photos in the circle of friends, many people have developed the habit of scanning QR codes, many people have started to subscribe to the official account, many people are madly grabbing red envelopes in the group, and many people have begun to use WeChat to shop.
WeChat has allowed some people to shook their heads every day to cool down friends around them, some use shaking to pick up girls and even prostitution, some use strange friends to start cheating, some start a sales business in the circle of friends, some At the beginning of the QR code, some people started to use the official account to send advertisements for marketing, some people began to spread bad information in the group, and some people started the idea of using third-party sales platforms to sell fakes.
In any case, WeChat has changed our lives, and while providing convenience, it has also caused some negative effects.
Tencent has created a toy for us that everyone thinks is fun.
When we have a strong sense of dependence on this toy, it will naturally become Tencent's gold-sucking artifact.
WeChat has become the universal portal of the mobile Internet
WeChat has become the universal portal of the mobile InternetWeChat said it was "the first ferry ticket in the era of mobile internet".
Tencent cherished this ferry ticket even more.
The user base is getting larger and more features, and the stories that WeChat can tell are gradually enriched.
WeChat It has gradually become the universal entrance to the mobile Internet.
The public platform can be said to be the biggest innovation of WeChat.
On the one hand, it makes WeChat stand out from competitors, and on the other hand, it makes WeChat the center of self-media and provides WeChat with an excellent function expansion platform.
Weibo has created We Media, and the WeChat public platform has created We Media, and provides more possibilities for We Media’s profitability.
From this perspective, WeChat is an entrance to We Media.
After the public platform differentiates between service accounts and subscription accounts, many companies have adopted the WeChat public platform as their own micro portal, and WeChat has become an entry point for enterprise service users.
Smart devices have gradually emerged, and WeChat opened the function of binding smart hardware to public accounts in a timely manner.
Based on the strong popularity of WeChat, many developers do not want to miss the WeChat platform, and WeChat has naturally become the entrance to smart hardware.
After the expansion of the number of WeChat users, Tencent's idea of connecting everything began to be reflected on WeChat.
The WeChat open platform opened WeChat sharing and WeChat login permissions for developers.
The intelligent interface of voice and image gave developers more imagination.
.
Ever since WeChat has become a KPI portal for developers.
In the social age, the concept of social e-commerce has emerged.
As one of the world’s largest social tools, WeChat certainly refuses to let go of the cake of e-commerce.
With the birth of WeChat store, Dianping and JD.
com, WeChat e-commerce In a short period of time, it tends to be perfected, and WeChat once again assumes the entrance of e-commerce.
If there is an e-commerce company, there must be payment.
The function of WeChat payment was developed in version 5.
0.
With the decline of several later versions, the payment function is gradually improved.
In addition to shopping in WeChat, you can use WeChat payment.
In some third parties WeChat Pay on the platform has also begun to support, such as Meituan and JD.
com.
Although there is still a certain gap with Alipay, WeChat has become one of the entry points for mobile payment denial.
Many people believe that WeChat may have more advantages in offline payments.
At the same time, WeChat has also become an important portal for Tencent games.
According to CNNIC’s 2013 China Mobile Game User Survey Report, among mobile game users aged 1 year or younger, 40.
5% have never played before playing games on WeChat.
Over other mobile games.
Games are one of Tencent's main sources of income, and WeChat plays an indispensable role in the promotion of Tencent's mobile games.
What are the possibilities for the growth of the Big Mac?
What are the possibilities for the growth of the Big Mac?It is said that the micro video and card package functions have been added to the 5.
5 version of the update.
Micro video will allow users to post a micro video while chatting, and can share the micro video to the circle of friends.
Perhaps this is an alternative to micro video.
Yeah, but the traffic party wants to save some snacks.
The function of WeChat card package is actually to provide merchants with easier-to-use electronic coupons to facilitate communication and interaction between merchants and users.
The rumored WeChat POS device will help the rapid accumulation and elimination of cards and coupons, and at the same time is an important step in WeChat's deployment of offline payments.
The update of version 5.
5 this time will basically complete the O2O closed loop, further enhancing the monetization capability of WeChat.
In addition, what other aspects of WeChat are worthy of our imagination? I rely on my own judgment to make a guess with everyone.
First of all, on the public platform, WeChat has not yet opened the comment function after publishing the number of readings.
The small-scale promotion of multi-customer service on the official account has made it possible for WeChat to replace corporate QQ.
The edit box function of WeChat graphic messages has always been scarce, and Tencent can provide more editing functions through a fee.
Compared with the Baidu Direct Number, whether WeChat will provide similar services to merchants is unpredictable.
Secondly, WeChat payment still has a lot of room for imagination, and there are many ways to cooperate with WeChat and various merchants in offline payment.
There are still many things worth exploring for the functions of WeChat itself.
For example, it is hard to say whether the functions of the micro community will be absorbed by WeChat.
Its functions similar to Baidu Tieba may be better interpreted by WeChat.
Of course, the one who knows WeChat best is the WeChat development team, and I believe they can find better inspiration from it.
But we have to admit that the "bloated" WeChat has made some low-end Android phones overwhelmed for now.
With the further development of WeChat, there are low-end phones with no parameters or a bottleneck in the popularity of WeChat.
For most people, the continuous update of WeChat makes this chat tool more fun and practical, and the versatile WeChat will surely create more possibilities.
However, the prosperity must decline.
A WeChat does a lot of APP things, and the reluctance alone does not conform to the design principles of the product.
In ancient wars, if the front line is too long, it is easy to cut off the supply.
For Internet products, large and complete are destined to have fewer characteristics.
Whether the "inclusive of all rivers" WeChat will become mediocre and even gradually decline, it depends on how WeChat will go in the future.
.
Guangxi Ba Ba Network Technology Co.
, Ltd.
was established in June 2014.
The founder of the company has extensive experience in the design and development of hundreds of websites.
The company’s main business is enterprise/industry website construction, software development, mobile website, WeChat application, micro official website, and micro mall development.
Origin Show.
com is our company’s flagship product.
It has been opened to more than 80 counties and cities in the district.
Station, comprehensive coverage of Guangxi.
Join Chuan Xiu.
com, combine the website with WeChat, easily access the mobile Internet, and control the first business opportunity from time to time.
Guangxi Ba Ba Network Technology Co.
, Ltd.
was established in June 2014.
The founder of the company has extensive experience in the design and development of hundreds of websites.
The company’s main business is enterprise/industry website construction, software development, mobile website, WeChat application, micro official website, and micro mall development.
Origin Show.
com is our company’s flagship product.
It has been opened to more than 80 counties and cities in the district.
Station, comprehensive coverage of Guangxi.
Join Chuan Xiu.
com, combine the website with WeChat, easily access the mobile Internet, and control the first business opportunity from time to time.
Guangxi Ba Ba Network Technology Co.
, Ltd.
was established in June 2014.
The founder of the company has extensive experience in the design and development of hundreds of websites.
The company’s main business is enterprise/industry website construction, software development, mobile website, WeChat application, micro official website, and micro mall development.
Origin Show.
com is our company’s flagship product.
It has been opened to more than 80 counties and cities in the district.
Station, comprehensive coverage of Guangxi.
Join Chuan Xiu.
com, combine the website with WeChat, easily access the mobile Internet, and control the first business opportunity from time to time.
