Highlighting Color Innovation: SABIC Introduces New LNP™ VISUALFX™ Product Line

Globally diversified chemical company Saudi Basic Industries Corporation (SABIC) has launched the latest LNP™ VISUALFX™ resin portfolio, the unique colors and special effects of this series of products are derived from the new Expression 2021 developed by the company through research on emerging aesthetic trends /2022 palette
.
Color, materials and finishes (CMF) designers and engineers can draw inspiration from the consumer preferences embodied in this product portfolio to enable new 5G mobile devices and Internet of Things (IoT) applications
.
In addition to the new LNP VISUALFX material, SABIC also provides global COLORXPRESS™ color customization and color matching services
.

Maureen MacDonald-Stein, Director of OEM and Marketing, SABIC Specialty Materials, said: “Key current trends, including urbanization and sustainability, as well as consumer sentiments such as nostalgia and the desire to be close to nature, have greatly affected our A new Expression palette developed by LNP VISUALFX resins
.
Incorporating these carefully researched colors and effects into applications helps designers and brands inspire positive emotions while conveying value
in terms of quality, >
.
"

NEW LNP VISUALFX COLORS AND EFFECTS

SABIC's LNP VISUALFX resins are made with special-effect particles and special colorants that enable customers to create colorful, distinctive parts while avoiding the environmental impact, time-consuming and cost-increasing costs of secondary coating
.
The new LNP VISUALFX portfolio precisely conveys the theme of the company's Expression 2021/2022 project and keenly captures the look and feel of today's hottest design trends: from retro to futuristic, from avant-garde to modest
.

The six themes of Expression 2021/2022 are:

• Time's Echo - Retro colors characterized by medium and high saturation combined with pearlescent effects evoke nostalgia and connect the past with the present
.
These colours give new life to classic elements and make elegance self-evident
.

• Iridescence - ethereal iridescence and subtle sheen, creating a futuristic and surreal impression
.
The development of technology allows us to switch between virtual, imaginary and reality at will
.

•Sweet Neon - Vibrant and exciting, vibrant fluorescent colors appeal to young digital natives
.
With this palette, transparent or translucent product designs can stand out
.

•Moment - Classic shades carry calming emotions, inviting us to experience the beauty at our fingertips
.
The saturated metallic color covers the surface of the product to create a charming feeling, and the rich dark color also enhances the sense of time
.
The light, shadow and color brought by the metallic texture blend with each other, making the contrast softer
.

•Re-Blossom - medium-brightness, high-chroma color system, when the era of personalization comes, it naturally and freely conveys people's inner pleasure and friendliness, and also reflects the changes in people's values: from luxury and consumption Change to environmental protection and work-life balance
.

•Natural Therapies - Purity and simplicity in design bring a lighter, clearer feel to the product
.
Using recycled and environmentally friendly materials in pure colors, combined with art, technology is rebuilding nature
.

Each Expression theme contains six sets of color series, each complemented by different special effects, from pearlescent to metallic grainy texture to edge glow and more
.

Integrating the circular economy into product design and color choices

New blooms and natural healing can be embodied in a variety of sustainable materials
.
New bloom products include: a polycarbonate (PC) resin-based compound containing post-consumer recycled (PCR) material; an impact-modified, non-halogenated, flame-retardant polycarbonate/acrylonitrile-butadiene - A styrene (PC/ABS) blend, also containing post-consumer recycled material; and a recycled upcycled polybutylene terephthalate (PBT) compound containing SABIC's LNP ELCRIN™ iQ resin
.
LNP ELCRIN iQ resin is a higher value PBT material obtained by chemically recycling and upgrading consumer waste polyethylene terephthalate (PET) water bottles
.
Natural Healing products include PC/siloxane copolymer resins with exceptional impact resistance and post-consumer recycled content of up to 80%
.

"Our LNP VISUALFX resins help customers creatively use colors and special effects to better express the appearance of their products, thereby attracting more consumers while reducing their carbon footprint," said Fenli Zhao, LNP & NORYL Business Management Director, SABIC Specialty Materials.
And keep people's hearts filled with hope during these challenging times
.
In addition to our product portfolio aligning with current and future aesthetic trends, SABIC has enhanced our base resins with entirely new materials, designed to recycle upcycled polymers to our
customers.
You can be sure that LNP VISUALFX resins are at the forefront of >
.
”

beyond aesthetics

In addition to beautiful bold colors and stunning effects, the LNP VISUALFX material also delivers outstanding performance
.
For example, EXL copolymers have extremely high impact resistance, making them ideal for applications such as housings and trim parts for consumer electronics and home appliances, cosmetic packaging and automotive interior components
.
In addition to high impact strength, SABIC's SLX copolymer has excellent chemical and scratch resistance
.

LNP Product Innovation

SABIC's LNP product line provides innovative thermoplastic solutions for industries such as consumer electronics, automotive, medical, public transportation, and more
.
LNP compounds can achieve a variety of special effects with the help of more than 30 kinds of base resins and more than 200 kinds of fillers, including: aesthetics and color, abrasion resistance, electrical conductivity, flame retardant, heat and chemical resistance, electromagnetic interference (EMI) Shielding, anti-static, and weather resistance,
etc.