High-end milk, why can't you reach it?

"nutrition-rich" milk propaganda such as organic, skimmed, all-natural, imported milk sources is now flooding the outer packaging of various brands of liquid milk. The price of a box of more than a dozen yuan makes ordinary liquid milk look dwarfed. It is understood that with the improvement of the public's living standards, the public awareness of consumption quietly changed, the supermarket's liquid milk shelves began to present a "noble, high-end" model.ordinary milk
2
,
3
yuan a box, and packaging slightly better high-end milk will be about
10
yuan a box. But the two taste similar, and the ingredients are similar. "A few days ago, there are micro-friends backstage message, want to know "these 'high-end milk' exactly 'high' where? Is the nutritional value much higher than that of regular milk?then we approach those high-end milk today, see whether high is the nutritional value or just the price?Sout-end milk prices are at least
1.5
times the price of ordinary milk We visited a number of commercial super found that the current ordinary milk sales space has been greatly squeezed, many super-staff said that high-end milk sales now account for the majority of the entire liquid milk sales.price, take a cow's brand, the price of ordinary pure milk
12
box
250ml
is about
45
yuan, and the brand's high-end milk price is about
65
yuan, a difference of about
20
yuan, basically at least
1.5 times more expensive
per box.supermarket staff told reporters that today's consumers on dairy products more and more high requirements, choose dairy products not only pay attention to the brand, but also pay attention to the origin, milk source and even nutritional content and other relevant information, so high prices are not a problem at all, but the higher the price everyone feels the better.high-end milk nutritional value is high?high-end milk in addition to high prices and the name of foreign gas, nutritional value is also as high as consumers expected?let's give you an example: e.g. high-end milk from a cow and ultra-high-end milk (new product launched in2015) and nutritional table of regular milk:high-end milk from a brandthe same brand of ultra-high-end milkthe same brand of ordinary milk first look at protein, high-end milk protein content of
3.4g/100ml
, ultra-high-end for
3.4g/100ml

3.6g/100ml
, the average is
3.2g/100ml
, then look at the calcium content, high-end milk calcium content of
1 10mg/10ml
, ultra-high-end
118mg/100ml
, normal
105mg/100ml
, On the more similar, other elements are similar, but the price of ultra-high-end milk than ordinary milk is not a little bit more expensive, we measured, is
2.5
times more, you may say that there are different sources of milk, well, are domestic milk sources, concessions and not licensed can be how much difference?look at another big-name high-end milk and ordinary milk comparison:a brand of high-end milkthe same brand of ordinary milk the first picture is of high-end milk, you can see the protein content of
3.4g/100ml
,
NRV

6%
, calcium content of
110mg/100ml
, the second picture is ordinary milk, protein content of
3.1g/100ml
,
NRV
accounts for
5%
, but does not label calcium content, so can not be compared, and from the sodium content, ordinary milk is lower, so you say this high-end milk in the end where? I really can't see, the price, high-end milk is the average milk
2
times!there is also a mountain of high-end milk and ordinary milk comparison: a brand of high-end milk and brand of ordinary milk and then look at this brand, high-end milk and ordinary milk protein content is
3.6g
and
3.3g
respectively, calcium content is exactly the same, the price, high-end milk is
1.8
times ordinary milk! the nutritional value of imported milk must be higher than that of domestic milk? We found in the supermarket research, in addition to the above-mentioned milk brand of high-end sub-brands sell well, there are imported warm milk also sold very hot, the reason is that we feel that "foreign monks will read the book!" "I think imported milk is good, but the specific good where anyway can not say. But imported milk is a bit more pure, no matter what high-end and ordinary, basically divided into full fat, low fat, skimming, functional type (no lactose, etc.) and other categories. If we must take domestic warm milk and imported warm milk to make a comparison, then the only thing that wins imported warm milk is the milk source, which is the current domestic milk enterprises can not avoid the problem, the impact of milk sources including geographical, climate, environmental protection, cow varieties and other reasons, these are milk enterprises can not be left and right, of course, feeding genetically modified feed and hormone feed except. temperature milk is ultra-high temperature sterilized milk, this technology has been very mature, at home and abroad there is no essential difference. excluding the above two factors, let's look at the objective data, the following are some imported warm milk nutrition data: Netherlands Denmark Spain Australia Germany looked at so much, you will find that Compared with domestic milk, from the nutritional data alone, the difference is also few, but because of foreign raw milk prices and tariff reduction and other factors, resulting in the price of imported warm milk is basically the same as domestic milk, so in everyone's consumption concept, it is better to buy imports. we need to consume high-end milk? "
in fact, the purchase of warm milk, do not need to pay too much attention to nutrition table information, because from a nutritional point of view,
touted as
'
high-quality milk protein
'

'
high-end milk
'
and ordinary milk is not much different.
"
nutrition experts tell us,
"
high-end milk per
100g
protein content is about
0.3g
higher than ordinary milk, that is,
250ml
of milk, a box of
0.75g
, equivalent to
1/9
eggs protein content,
this protein is insignificant for adults.
"
according to the introduction, the average person needs about
50g-80g
protein per day, in addition to dairy products, daily can also be supplemented from fish, meat, eggs, soy products and other protein-rich foods. and she said that
"
distinguishes milk into
'
high-end
'
and low-end
'
is not necessary, milk is milk, its fundamental characteristics have not changed.
"
" some manufacturers to promote milk contains more than a dozen or even more than two dozen percentage points of protein fat content than the national standard, thus introducing the high-end
"
conclusion.
"
, my view is that
the national standard for the content is reasonable, high protein fat content is not necessarily good, can not be based on the conclusion of high-end milk.
”