Fia2010 Shanghai successfully ends the attention of natural healthy raw materials

On June 4, 2010, the three-day "12th Asia Food Ingredients China Exhibition (FIA China2010)", "12th health raw materials and natural raw materials China Exhibition (HINI China2010)" and "food safety and food additives seminar and Shanghai international food additives and Ingredients Exhibition (FIS 2010)" were successfully concluded in Shanghai New International Expo Center Professionals from the global food raw materials and food ingredients markets gathered together to participate in and witness the industry event Since the introduction of fiahi nichina in Europe, the number of overseas visitors has remained high, which is highly praised by exhibitors In 2010, more than 14% of professional visitors came from overseas, covering 102 countries and regions around the world! Today, as the largest international tour of food ingredients and healthy natural raw materials in Asia, fiahi nichina has become a wind vane for the development of food ingredients industry and an important platform for domestic exhibitors to explore overseas markets, which has effectively promoted the domestic and foreign trade sales of food ingredients and healthy natural raw materials industry Highlights of the exhibition 1 The number of exhibitors and visitors increases year by year The 12th Asia Food Ingredients China Expo 2010 and the 12th China Health raw materials and natural raw materials Expo were held at the same time Adhering to the classic concept of "medicine and food are the same source", the Expo cooperated with the 10th China world pharmaceutical raw materials Expo The exhibits cover food ingredients, natural raw materials, health raw materials, pharmaceutical raw materials, food and pharmaceutical machinery, providing visitors with one A rich and diversified procurement platform During the three days from June 2 to June 4, 42755 visitors from 102 countries and regions came to visit the exhibition The top six countries and regions are China, Japan, India, Taiwan, South Korea, the United States and Germany According to the results of on-site questionnaire survey, more than 69% of exhibitors hold a "satisfied" and "very satisfied" attitude towards the exhibition, and more than 80% of exhibitors find more than 10 target customers from the exhibition 2 The procurement business opportunities across the global Chinese food raw ingredients market is in the stage of rapid development, and many enterprises' high-quality products have considerable international competitiveness How to promote these cost-effective products and technical services to the world? Where is the best trade procurement and technical exchange platform for international professional buyers? Fiahi nichinafis has become the first choice of many enterprises More than 30% of overseas professional visitors, 102 countries and regions, this is the industry myth created by fiahi nichinafis2010 3 With the continuous improvement of people's living standards, green and healthy functional food has attracted more and more attention and developed into a new trend This trend also absorbed the traditional Chinese medicine theory of "homology of medicine and food" At present, there are more than 8000 registered Chinese medicine in China, as well as many scientific research institutions like Unilever It is gratifying that China has become a leading supplier of artemisinin and other Chinese herbal extracts, and has attracted worldwide attention Hi and Ni (Natural / healthy raw materials area) were introduced into China by European Bowen group, which is just to deal with the growing food safety and health problems in China's food industry, as well as the application of natural ingredients to improve product quality and consumer health problems, and build an excellent platform for professional visitors to search for suppliers of high-quality healthy natural materials 4 At the same time, the "seminar on food safety and food additives" - successfully introduced in 2010 added new vitality to the exhibition 312 technical expert guests, more than 10 topics, covering the approval laws and regulations of new food additives, safety analysis in the application of food additives, the development of liquid food additives, the application of new technology of food additives in baked food and other hot topics of most concern to the industry International Forum of International Food Science and Technology Federation (iufostconference) - in order to make exhibitors and visitors have a more comprehensive understanding of the global industry market development and the latest technology, the organizers once again joined hands with IUFoST (International Federation of food science and Technology) to conduct in-depth discussion on the theme of "innovation and market development of global functional food" The conference adopts simultaneous interpretation and efficient international technical exchange Industry experts and authorities including Dr Joachim pelez, vice president of China Business Department of Yum! Brands, Yang hiayan, Danisco China, and Diana banati, President of the European food safety administration attended the forum as speakers In addition, the enterprise technology exchange meeting is also favored by the professional audience The organizer, together with many well-known enterprises such as huabaopeacock, Nanjing Fancheng and Chengzhi biology, has created 9 high-end technical exchanges, which are highly praised by professional audiences 5 Experience the leading charm of China's food and beverage technology and hold the exhibition at the same time, and the Jung 2010 food and beverage industry technology innovation award, which has attracted the attention of the industry, was successfully announced on June 3 According to the strict selection of domestic authoritative experts, 20 latest technologies have been awarded this award These innovative technologies and products cover many fields such as food and beverage ingredients, food and beverage processing technology, food and beverage packaging technology and food safety 120 high-level representatives and industry experts from 27 domestic and foreign award-winning enterprises, including DSM, rogate, abb, Cargill Asia Pacific, Yiming biology, Shanghai huabaopeacock, gathered in Shanghai New International Expo Center to witness the award ceremony Since then, the FIA exhibition site has displayed the samples and pictures of the award-winning products to the visitors in the exclusive exhibition window display area, and shared with all the visitors the profound changes and influences that the latest innovative technology of this year will bring to the food and beverage industry and even social life The details show that the exhibition of humanized service focuses not only on the scale of the exhibition, but also on providing humanized services In order to embody the humanized service, the organizers set up a special Internet area and a wireless network that can be used at any time in the exhibition hall, which makes it convenient for the visitors to inquire about the enterprise and product information at any time In the VIP area, there are also electronic exhibitor directory, visit guide and free dessert In addition, each entrance of the exhibition hall is equipped with a service desk and guide personnel to find the direction of the target customers for the audience Represent the general trend of the industry and the international market Besides the traditional natural flavors and spices and unique varieties of China, some modern varieties also show their excellent export competitiveness Citric acid: about 600000 tons are consumed in the world, with an annual output of 270000 tons and an export of 200000 tons in China The output is equivalent to that of Europe and America, but the export volume accounts for the first in the world, and the cost of citric acid in China is low Xylose and xylitol: more than 20000 tons are consumed in the world every year, with an annual output of 130000 tons and an export volume of about 10000 tons China is the world's largest producer and exporter, accounting for more than 50% of the world trade volume ; preservative: the annual consumption of preservative in the world is 45000 tons, and the annual production capacity of China is more than 10000 tons, and the production cost is far lower than that of other countries With the rapid development of China's food industry, the total output value is expected to reach 250 billion yuan in 2010, with an average annual growth rate of 8% The supporting food additive industry will also maintain a rapid growth trend According to the statistics of China Chamber of Commerce for the import and export of medical and health care products, in 2008, the import and export trade volume of functional food additives with the function of strengthening business and health is 7.12 billion US dollars, with a year-on-year growth 27.5%, of which exports reached US $5.71 billion, up 28.9% year on year It is estimated that the total demand of domestic food additives will reach 4.8 million tons in 2010 China's food additive industry has a very broad prospect China has rich plant resources At present, natural extracts such as natural antioxidants, natural sweeteners, natural antibacterial agents, natural pigments and natural spices are favored by the international market The development of China's food additive market is overwhelming.