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On May 22, the first family doctor based real world research (RWS) project kick-off meeting of traditional Chinese medicine was held in Guangzhou The real world research on orange red sputum cough solution of Guangzhou Xiangxue Pharmaceutical Co., Ltd became one of the key projects It is reported that the project will continue to tap the clinical application value of orange red sputum, so that the true effect of orange red sputum in clinical application can be reduced to the maximum extent, help the precise treatment of traditional Chinese medicine, and benefit the majority of patients The first real world research project of traditional Chinese medicine based on family doctors will be launched It will make orange red on the spot and have the effect of relieving cough and resolving phlegm to further tap the clinical real application value As a new methodology of clinical evaluation of drugs, RWS is mainly used in the evaluation of safety and effectiveness of drugs after they are put on the market Its characteristics are objective, scientific and true, which can reduce the true efficacy of drugs in clinical application to the maximum extent It has become an important choice for clinical re evaluation of traditional Chinese medicine Huajuhong, also known as Huazhou orange red, is a genuine medicinal material in Lingnan, one of the "top ten southern medicines" It is the first Chinese medicinal material protected by Guangdong legislation It is a national geographic indication protected variety It is a large amount of Chinese medicinal material for regulating qi and phlegm It is a treasure of Ming and Qing Dynasties tribute for phlegm treatment It has the saying of "Southern ginseng" and "one piece is worth one gold" Widely used in the world, it is a great breed of traditional Chinese medicine with great cultivation value The long-term clinical practice shows that the biggest characteristic of orange is cough relieving and phlegm resolving, which is difficult for other drugs to have at the same time The real world research on orange red sputum cough solution can help pharmaceutical companies to further explore the real clinical effect of Chinese patent medicine after it is put on the market, obtain more comprehensive safety and effectiveness information, and increase the clinical application value of drugs on the premise of ensuring the safety and effectiveness of drugs While maintaining the characteristics of traditional Chinese medicine, it does not lose the scientific research of traditional Chinese medicine, so as to provide credible and reliable evidence of curative effect of traditional Chinese medicine characteristics for the promotion of orange red sputum cough solution in China and the world In recent years, Xiangxue pharmaceutical has been committed to promoting the modernization and industrialization of its famous and excellent traditional Chinese medicine In July 2018, Xiangxue pharmaceutical and the people's Government of Huazhou City held a strategic signing ceremony The two sides will work together to build Huajuhong high-tech pharmaceutical Park and further promote the development of the orange genuine medicine industry According to gksz [2018] No 80 document of China Biotechnology Development Center, Ministry of science and technology of the people's Republic of China, notice on the establishment of 2018 annual project of key research and development plan of traditional Chinese medicine modernization research, Xiangxue pharmaceutical led the application of "development and industrialization of large varieties of traditional Chinese medicine with genuine south medicine and orange red" This key project will focus on the bottleneck of industrial development In the next three years, we will build a perfect orange industry chain around planting, production, processing, R & D, marketing and circulation, establish a whole process technical specifications and standard system, and integrate resources to build a orange health industrial park integrating planting, production, tourism and health care We will strengthen the heritage and development of Lingnan culture, build a brand of genuine Southern medicine, and achieve a scale of 10 billion yuan Xiangxue has also made a breakthrough in promoting the industrialization of traditional Chinese medicine On March 15 of this year, at the conference on the achievement of the implementation of the three product strategy in the pharmaceutical industry of Guangdong Province, Xiangxue Huajuhong herbal pieces were rated as the first batch of high-quality Herbal Pieces in Guangdong Province Smart TCM strategy helps precision medicine as the leader of digital TCM and the standard maker of Pharmacopoeia Xiangxue regards the development and modernization of TCM as a long-term development strategy and proposes to build "smart TCM" Among them, Xiangxue pioneered the establishment of a modern integrated innovation system of traditional Chinese medicine with "modern fingerprint quality control technology of traditional Chinese medicine" as the core At the same time, it has made fruitful achievements and breakthroughs in the research of key technologies of traditional Chinese medicine modernization, such as quality control technology of traditional Chinese medicine, modern preparation technology, and innovation of traditional Chinese medicine delivery path, etc., and continuously developed the leading products for the second time, taking the initiative Improve product quality standards, carry out post market re evaluation, new indications research, etc Xiangxue, orange, red phlegm and cough liquid are pure Chinese medicine preparations recommended by the industry authority, and are listed in the guidelines for diagnosis and treatment of pediatric bronchitis of pediatric branch of Chinese Academy of traditional medicine, the catalogue of chronic diseases drugs designated by Guangzhou social medical insurance outpatient service, the designated products of chronic obstructive pulmonary disease, and the Chinese medicine diagnosis and treatment plan for pediatric acute cough of national administration of traditional Chinese medicine, etc., which are safe and applicable It has a wide range and is suitable for chronic cough patients to take it for a long time The real world research on the fist product orange red sputum cough solution is another important practice of Xiangxue in promoting "intelligent traditional Chinese medicine" It is reported that the real world research project of traditional Chinese medicine is the first research project based on family doctors in China It will carry out large sample, long-term clinical observation and follow-up based on the existing 20000 family doctors, providing a "new model and model" for clinical evaluation of traditional Chinese medicine in China The third real world research summit in 2019, recommended by editor in chief, http://meeting.bioon.com/2019rwe? __token=liaodefeng