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BASF has established a new world-class R&D platform in the Asia-Pacific Innovation Park (Shanghai), and will carry out more R&D activities in the automotive coatings field in the Asia-Pacific region
.
In the most advanced coating and resin laboratory, BASF's R&D team will use innovative technologies to meet the growing demand for high-performance, high-quality, flexible, and environmentally-friendly coating solutions from customers in the automotive industry in the region
.
Peter Fischer, Senior Vice President of BASF Coatings, Asia Pacific, said: "We foresee a significant market shift in the automotive industry early on, and our customers will also transfer R&D capabilities to Asia
.
Realize R&D globalization.
And building an organization that meets the needs of the future market is a key driver for BASF’s future success, and we have always been doing this
.
Therefore, our goal is to increase the number of R&D personnel in the Asia-Pacific region, mainly China
.
"
New The laboratory has a high level of professional knowledge and cutting-edge equipment, focusing on the research and development of coating formulations, resins, polymer synthesis, and spray and electrophoresis applications
.
In addition, the laboratory uses the most advanced coating application technology to simulate customer coating production site conditions, creating higher value for customers
.
On the whole, the automotive industry's demand for high-performance, sustainable coatings with lower volatile organic compounds (VOC) content continues to grow
.
Rafael Bautista Mester, Head of R&D and Technology Management for Coating Solutions Asia Pacific, added: “We have accumulated sufficient R&D resources in the Asia Pacific Innovation Park to develop innovative products that can benefit customers
.
We will also Further invest in the development of new solutions to meet the growing needs of customers for durable, beautiful and sustainable products
.
BASF gathers R&D talents here, engages in various global and Asia-Pacific R&D projects, and is committed to the development of new and improved Products, applications and alternative technologies
.
"