Analysis and forecast on the market situation of meat products in China

Introduction: new page 1 this year is the first year after China's accession to the WTO The rising production and marketing of pork will affect the whole meat market and be a common concern of farmers, operators and consumers 6im (I) pig stock is still rising slightly According to the calculation of the relevant business departments at the end of the first quarter of this year, the total pig stock has an increase of about 1-2%, especially the sows that can be bred From the situation of 10 pig production provinces (cities), the sows that can be bred have an increase of about 1% year-on-year, accounting for more than 8.5% of the total pig stock 6im (2) the price ratio of pig to grain is reasonable According to statistics of 31 provinces and regions, at the end of 2001, the average purchase price of pigs was 6.21 yuan per kilogram, the retail price of corn market was 1.10 yuan, and the price ratio of pigs to corn was 1:5.7 Although the price was lower than that of the first two years, the pig farmers still had good income, and they could get 50-100 yuan from selling a pig This year, according to the relevant provisions of the WTO, China's export of corn will eliminate subsidies, and corn will lose its competitiveness in the international market and can only support or not export; however, after the import tariff is reduced, the import price of corn may fall by 10%, one reduction and one increase, and corn has plenty of goods, which is beneficial to the development of animal husbandry At the beginning of this year, the central rural working conference proposed to build animal husbandry into a large industry At present, many provinces (cities) are working out a number of measures to plan and build large industries At present, the support of the government is very necessary At the same time, it is also necessary to build a large industry, led by a powerful and far sighted large enterprise, to organize the large-scale pig raising households of decentralized feed to gradually expand their feeding scale, and to organize the large-scale pig raising households of decentralized feed to gradually expand their feed scale, from raising more than 100 heads to more than 1000 heads, or even more At present, large domestic enterprises, such as Shuanghui, Jinluo, Yurun and other food groups, not only have their own breeding bases and processing bases, but also extend to supermarkets, chains, monopoly and other retail networks, realizing the real meaning of the integration of production, supply and marketing, and also an important part of the real realization of large industries 6im (IV) the domestic pork market has a huge space for improvement 6im at present, the average pork consumption per capita in Hong Kong SAR is 55 kg per year, and in Taiwan is 43 kg In the EU, there are 8 countries with more than 40 kg, including Austria, Belgium, Denmark, Germany, Ireland, the Netherlands, Spain, Sweden, etc China is a country that mainly consumes pork In 2001, the per capita consumption was only over 30 kg The per capita consumption in rural areas was only over 40% of that in urban areas As long as the income went up, the consumption of meat would increase For example, according to the current rural population, if each person eats more than 2 kg of pork per year, it is 1.8 million tons, which is equivalent to eating more than the total pork output of Britain, Spain and Portugal 6im (5) the trend of China's pork import and export trade this year 6im today's international meat trade has presented the buyer's market, the exporting countries can only operate at a small profit, the importing countries have more stringent requirements on the quality of meat, and the quality competition of meat has risen to the first element of international trade At present, the annual capacity of the global pork import market is around 2.5 million tons, accounting for only 2.7% of the total global pork output, and the fierce competition can be imagined However, there are still many deficiencies in the quality of pork in China, and there is still a gap between China and the world Although China has some advantages in the price of pork, it is very limited The price in the past two years is for reference The purchase price of lean pork in China is 81.4 US dollars per 100 kg, 74 US dollars in the United States and 84.9 US dollars in Canada If considering that the lean meat rate of pigs in the above countries is 5-10 percentage points higher in China, then there is no advantage Taking white pork as an example, the average wholesale price of the United States and the European Union is 116 US dollars per hundred kilograms, Germany is 118.7 US dollars, Denmark is 106.4 US dollars, and China is 104.8 US dollars on average, which is obviously not advantageous The retail price of the United States and the European Union is much higher than that of our country, but it is out of reach At present, only the wholesale price can be traded In addition, the export of raw pork and meat products in China needs to be added with expenses such as tariff, freight, packaging, loss, interest, etc.; the export of pork from Europe and America to China also needs to pay the above expenses, while our consumers are not interested in frozen meat, which is the reason why the global meat trade volume is relatively small 6im in the strategy of pork import trade: 6im 1 We should still make full use of the original differences in consumption habits and labor costs between Europe and the United States Export the favorite and high priced parts and deep processed products of the other side, import the parts and primary products that the other side does not like to eat, such as pig offal, etc., to earn the price difference One ton of top-grade pork sold in the West and Japan can be sold for more than 1700 US dollars, and one ton of primary product pork can be imported for only 430 US dollars; one ton of primary processed pig offal can be imported for only 530 US dollars, while one ton of fine processed pig offal can be exported for more than 1000 US dollars 6iM 2, the real advantage of export is in pork processing products Due to the advantage of low labor cost in China, the income of refined products exported from pork is relatively high Deep processing of pork can be divided into two categories: high temperature and low temperature High temperature meat products, such as various kinds of soy sauce meat, pickled pork elbow, ribs, barbecued pork, braised suckling pig, delicacies and so on, are very popular with overseas Chinese and Chinese The product has a long shelf life, but Westerners don't like it very much Western low temperature meat products are popular with people in Europe and America, but they have a short quality period and are difficult to export, so they have to enter Only by improving the scientific and technological content (packaging and internal quality, thus prolonging the retention period), maintaining the health quality and nutrition, and maintaining the original flavor, can the export be expanded 6im 3 Export "green" pork and deep processed products as much as possible In the 21st century, green meat food will become the mainstream of consumption, which is not only the need of health and safety, but also the fashion of life According to the prediction of WTO, the market share of green meat food will reach 5-10% by 2005, but only about 20% at present There are many advantages in the production of green meat food in China, such as low labor cost, less environmental pollution in some coastal islands and Western deep mountain areas, and less use of chemical fertilizer and pesticide in feed crops, which are basically still in the original production state In the above areas, there is no need to invest a lot, only to standardize and strengthen measures according to the requirements of green food, and then the qualified green meat food can be produced with the approval of relevant departments 6im 4 Product innovation is the life of an enterprise In the 21st century, consumption (food, clothing, use, housing, transportation, etc.) is more abundant due to the wealth of the society, the buyer's market has existed for a long time, and the competition in the field of circulation will be more intense The seller must win by attracting consumers to buy products with high quality and novelty Enterprises must make great efforts to research and produce pork and cooked products with novel and distinctive senses (color, fragrance, taste, nutrition, health care, etc.) to meet consumers' higher requirements for products, so that enterprises can survive and develop 6im zhongrouxie 6im 6im